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Newspapers- component 1B

How do the times and the daily mirror attract and maintain their audiences both locally and globally ? attraction= ways of trying to bring in audiences maintaining audiences is essential for the newspaper industry as it ensures financial success by promoting brand success. british newspapers naturally primarily target a British, local audience, with an international audience mainly as an afterthought. those who buy the times and daily mail abroad are typically british audiences living in other countries.  how do these newspapers keep getting british audiences to read them? The times: front page over includes focal image of Theresa May- Uk audience will recognise the prime minister. front page headline is linked to UK politics "brexit"- this will only appeal to a British audience as it directly affects them.  skyline down the front page demonstrates things interesting to uk citizens such as "home- school register", this would only appe...

Newspapers- component 1b

How do specific processes of production , distribution and circulation shape the times and the mirror? the times owned by news UK, a subsidiary (a company owned by another company) of news international, an enormous media conglomerate. long established, a british institution est. 1785. circulation 2019: 417,298 compact format, easier to read vertical integrated industry (multiple industries) currently £1.80 daily newspaper  right wing middle class, older audience broadsheet the daily mirror tabloid newspaper working class audience  owned by reach plc (previously known as trinity mirror) founded in 1903 circulation 2017: 587,803 (higher than the times). sister paper: sunday mirror reach plc also publishes a range of local newspapers- diversification "the intelligent tabloid #madeuthink" price 80p knee jerk reaction: both these newspapers are mass produced and mass circulated for a mass audience. both newspapers have an extremely short...

newspapers component 1A (unseen)

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newspapers- component 1A (unseen text) and 1B (industry and audience)- not every topic will come up for this section. advertising music video (probably 2 different industries as there are two questions) component 2- magazine, online media and tv shows How do these products make use of intertextuality and genre conventions in order to reflect the ideology of the producer? (30 mins) intertextuality positioning bias- functions in every aspect of how a newspaper is brought up. knee jerk reaction: mise-en-scene of white trump supporters creates stereotypes of racism only within white people as there are no people of colour juxtapositioning of text and images creates binary opposition- people fearing 'loss of jobs' while people in images are celebrating. both newspapers are heavily influenced by their favourite political parties (they have political ideologies), which are shown through the use of intertextuality and genre conventions. Daily mirror fav...

TV industry (component 1, section B)

Industry theories Curran and seaton- power industries, media industries owned by a small amount  of people so the same ideologies are presented to the audience. Conglomeration- where one company buys out other companies in order to become larger and eliminate competition. David Hesmondhalgh- media industries:  vertical integration- where an organisation acquires another organisation "up or down" in the production chain. example, paramount pictures own showcase cinemas.  Horizontal integration- where an organisation buys others in the same sector (stream publishing focuses purely on magazines.  Digital/ multimedia integration- they buy into other related areas of cultural industry production to ensure cross production. Livingstone and Lunt- regulation. How have the films you have studied been shaped by economic factors? knee jerk reaction (first reaction to it) Both I Daniel Blake and Straight outta Compton have been influenced by economic fact...

Revision- component 1, section A

Component 1: section A- unseen texts Section B- industry and audience Component 2: -tv -online media -magazines Component 1 section A (45 min) Explore the ways in which these adverts use representations to position audiences (use as a plan- each point being a paragraph) make references to: how groups are represented intertextuality genre conventions viewpoints and ideologies Us- official trailer (make notes on how it creates meaning and representations) black people listening to hip hop- stereotype music- create tension, conventional of horror genre. violin scratching noise- conventional of horror genre white rabbits- unconventional of the horror genre as they're associated with children's tv. mise-en-scene of setting- big house in suburbs, subverts the stereotype that African Americans live in the hood. codes: white rabbits are symbolic of childhood, knives are symbolic of murder- associated with slasher sub-genre. subversive symbolism of rab...

Online media mock exam

To what extent do Zoella and Attitude reflect the social and historical context of the time when they were made? [30] In this essay, i am going to explore to what extent zoella represents historical and social contexts of her time by analysing her blog, zoella.co.uk and some of her youtube videos such as "the zoella apartment tour". I will be doing the same with Attitude online, looking at different articles from the magazine to see how the magazine reflects social and historical contexts of its time. Attitude magazine reflects the social and historical context of the time it was made to some extent. This is because it subverts heteronormativity. The online magazine is targeted towards the LGBT community, more specifically homosexual males as it includes sexualised images of stereotypically attractive men with little clothing and articles to do with gay icons such as lady gaga and Kylie monogue as well as a whole section selling theatre tickets. The producer choose t...
How are audiences grouped and categorised foe this industry? think age, gender, class and lifestyle. In what ways can audiences use attitude to reflect their identity and cultural capital? Wider audience- working class audience online and middle class audience for the magazine. "Mother faces backlash after claiming being gay is a choice"- she is represented as the antagonist as she demonises gay people- this site is ideologically biased as its LGBT centred. Attitude is very opinionated. it has a simple ideology- there is one way to be gay.  "the weeks hottest clothes and accessories" article- trousers for £850 implies that the target audience are well off. theres a mixture of high street and high end fashion. clothes are bold and bright, making the assumption that guy men are flamboyant and obsessed with their image. the producers are reinforcing gay stereotypes in order to build an audience. audiences can build their identities with this article as theres ...