Key terms for newspapers:

Masthead- title of the newspaper displayed on the front page.

Barcode- used to scan the newspaper when purchasing. It is an optical, machine-readable, representation of data and contains information such as price.

Caption- brief text underneath an image describing the photography/ graphic. 

Headline- phrase that summarises the main point of the article (usually in large print.

Main image- dominant picture, often filling much of the front cover.

Page numbers- a system of organisation within the magazine. Helps the audience find out what they want to read. 

Target audience- people who the newspaper aims to sell to.

Pull quote- something taken from within an article, usually said by the person in the main image.

Classified ad- an advertisement that uses only text, as opposed to a display ad, which also incorporates graphics. 

Skyline- an info panel on the front page that tells the reader about other stories in the paper to tempt them inside. 
Edition- newspapers sell several of these every night (they are usually different to the original|).

Stand first- block of text that introduces the story.

Byline- the line above the story, which gives author's name, job and location. 

Body text- also known as copy. Written material that makes up the main part of an article.

Standalone- picture story that can exist on its own.

Centre spread- a photo, full in colour, that runs across the middle of two pages.  

Lead story- main story, usually a splash.

Gutter- blank space between margins of facing pages of a publication.

Folio- top label for the whole page. (Used for national or big world wide news topics).

Page furniture- everything on a page except pictures or text of stories. 

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